Monday, November 16, 2015

Yellow Journalism & The Yellow Kid

Please turn in your homework (see previous post for details!)


Yellow Journalism was a term introduced between the difference of opinion journalists William Randolph Hearst and Joseph Pulitzer had about what kinds of reporting newspapers should publish.

Pulitzer's New York World and Hearst's New York Journal changed the content of newspapers by adding more sensationalized stories and cartoons or comic strips published by the paper.

Pulitzer began to publish the cartoon "The Yellow Kid" in 1896. The cartoon was created by R.F. Outcault and was popular with readers. Hearst offered Outcault an outrageous salary for his cartoon and "stole" the comic strip from Pulitzer. Pulitzer published an imitation of the cartoon very similar to "The Yellow Kid" to competing with Hearst.

This competition escalated between the newspapers--each over-dramatizing stories to win readership. Stories were written and altered to fit ideas that publishers and editors thought would sell the most papers. They attempted to stir public interest so that news boys could sell more papers on street corners (see Newsies).

Hearst (according to some historians) played a major role in America's involvement with Cuba during the Spanish-American War. He published sensational articles about Cuba to sway public opinion about America's involvement in the war. He was a business man interested in politics. Sound familiar?

When reporter Fredrick Remington sent a telegram to Hearst stating that there was not much going on in Cuba, Hearst replied,"You furnish the pictures and I'll furnish the war."

Hearst eventually persuaded President McKinley to sign a bill officially entering America into the Spanish-American war.

For details about Randolph Hearst check out this short video.
http://www.biography.com/people/william-randolph-hearst-9332973/videos/william-randolph-hearst-citizen-hearst-trailer-23515715925

Here is a link to The Yellow Kid. Notice how these illustrations suggest sensational social or political commentary.
 

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